Julie Roehm led Marketing / Marketing Comms at amazingly large brands including Ford, Chrysler (yes, she helped bring the HEMI to market), Walmart, was the Chief Story Teller at SAP (that’s a pretty cool title!), and is a contributor to Fox Business Network
Julie is now the Chief Marketing & Experience Officer at Party City, a publicly traded company with hundreds of retail locations across the United States and Canada where you can find the perfect costume, party theme, or inspiration for your next party. If you live in the U.S. and have had an adult or kids party, there’s a good chance you’ve been to Party City or ordered from them online.
Julie and I have a great conversation around Marketing, Customer Experience, and B2B vs. B2C. Julie also shares her amazing journey across multiple industries, including starting her own podcast the The Conversational (https://tinyurl.com/y4p3d38g) where she started #hoshimo talking to industry leaders who had their Holy Sh!$ Moment experience that got them to push ahead personally and/or professionally. This is def a podcast to subscribe to.
